Affordable Website Maintenance & Update Services for Small Businesses
Professional and affordable website maintenance. Content updates, security upgrades, on-page SEO, broken link fixing, enhanced website functionality & more – all without breaking the bank.
Content Updates | Website Upgradess | Website Security | Fix 404’s | Add Features
A Professional Website Requires Ongoing Maintenance
A website is like a car – it requires constant monitoring and maintenance to ensure it runs as smoothly as possible. Over time, things change. Your website’s content might need to be updated to reflect current events. Maybe there’s a new exploit that needs to be patched. Perhaps you want to add a new feature, like a forum, or a blog.
Regardless of the circumstance, keeping a website up to date is important. It demonstrates to your visitors and more importantly, Google (which advertises your website for free) that you are constantly providing value. While website maintenance isn’t required, but if you’re looking to make a positive impression and appear professional, regular updates are key. Nothing looks worse than seeing a copyright from a few years ago at the bottom of a page.
What Should I Consider Updating?
Content
Professional web developers recommend updating your website’s copy (the text content) periodically, or whenever something significant happens, like a major business announcement or a change in store hours. Changing the website content too frequently can cause issues however, like negatively impacting your website’s SEO, potentially causing a drop in search engine rankings.
Unless your pictures or videos are a central part of your website or business, there’s no need to constantly swap them out or add more. Regular text updates are enough to keep your site relevant.
Security
Every day, hackers find new ways to exploit websites and access your sensitive information. Following best practices aren’t enough anymore – Websites now require ongoing security maintenance. This is especially the case for WordPress sites, which are the most frequently targeted and hacked due to third party plugin vulnerabilities.
Hackers can find other ways to get into your website as well, like through outdated code versions, unpatched software, or even through the server hosting the website.
Protect yourself, your data, your customers, and your website by conducting regular security audits and updates / upgrades. If you lack the expertise, an affordable website security specialist or web developer can help. Consider reaching out to Sites By Stephan for assistance with any website security issue.
Why Hire a Web Developer?
Maintaining a website can be a daunting experience if you aren’t familiar with the technology or have the right skillset. On top of having to learn how to program, web developers and web security experts must be well-versed in a wide range of software, platforms, tools, and technical terms.
To make matters worse, on top of learning the above, the Average Joe would also need to understand how websites, domains (.coms), web hosting providers, and the internet as a whole operates. And that’s before even considering the complexities of website security.
Maybe you have the patience and determination to learn all of this. But do you have the time? Many business owners and entrepreneurs seek a professional and affordable web expert or webmaster to handle their website maintenance simply because they don’t have the time to do it themselves.
Whatever the case may be, if you’re looking for a technical expert to perform site upgrades, content updates, content removal, website security, or general website maintenance, an affordable website developer or webmaster, like myself (Stephan), can help.
Frequently Asked Questions
I don’t need to update my content frequently. Should I still do it?
That depends on several factors, like if you use your website as the central hub of your business. The most important factor to consider is your current Google ranking.
Do you rank high or low in search results? If you’re not on the front page of results, it wouldn’t hurt to add fresh content. However, if you’re already ranking well, constantly changing your website’s copy can lead to disastrous results, like pushing you further down the search page, leading to less discoverability.
I have a WordPress site. How often should I update it?
The WordPress team (the developers behind WordPress) releases security patches for known vulnerabilities, so you should update your WordPress site as soon as possible. Failing to update it on a regular basis could make it an easy target for hackers to steal your personal data, your files, and even redirect your site.
If you are unsure how to manage your website’s security or need expert help, consider reaching out to Sites By Stephan for affordable one-time or ongoing WordPress security maintenance.
My site doesn’t use WordPress, should I still be concerned?
Non-WordPress sites are less likely to be hacked, but the possibility is still there. Hosting providers often keep their web servers (the servers that host your site) up to date and fully patched with the latest security features, but not everything is fool-proof. It’s still important to regularly audit your site’s security to stay protected.
My website doesn’t look good on the phone. Things are cut off and some content doesn’t load properly.
This is a common issue and thankfully one that can be fixed. Responsive design plays a crucial role in SEO and keeping visitors on your site. If your content doesn’t load properly, or doesn’t display on phones or tablets the way it should, contact Sites By Stephan for help. As an affordable web master, I specialize in fixing these issues to improve both user experience and search rankings.
Are broken links (404s) really that bad?
Yes. 404 errors greatly harm your SEO (Search Engine Optimization). When Google (or Bing, etc.) crawl your website, they flag broken links (404s) as a major issue. Fixing outdated or broken links is essential – not just for SEO purposes, but also because it makes your website look professional. After all, why would someone trust a business with broken links?
Should I remove outdated content? Or just push it aside?
This depends. If the outdated content is bringing visitors to your site, expert web masters recommend that you keep it as cornerstone content. If the outdated content isn’t really providing any value whatsoever, it would be best to archive it in some way to make room for more relevant, impressionable, current content.
How important is Web Accessibility?
Providing accessibility options to disabled or handicapped users is essential. Proper coding can facilitate screen reader navigation, and web developers can add features that further improve accessibility options through code or third-party solutions. If you’re website is in need of accessibility enhancements and you’re on a tight budget, contact Sites By Stephan for affordable web services that prioritize user accessibility.
Affordable Web Maintenance Services
Content Alteration, Addition & Removal
Keep your website up to date by adding, removing or modifying text, images, logos, videos, and other forms of media to meet your evolving business needs.
Bug Fixing
Resolving technical issues that impact user experience , functionality, or performance.
Broken link fixing (404)
Fix outdated or broken links (URLs) to ensure your site is up to date, optimized for SEO and professional.
Security Enhancements
Protect your website and customer data by implementing website security measures and features, including patching vulnerabilities and routine audits.
Responsive Design
Ensure your website is usable on devices like phones and tablets of every size, which boosts SEO and keeps users from leaving.
Accessibility
Make your website accessible to all users, including those with difficulty reading or seeing.
Feature Additions
Enhance your website functionality by adding new features like a forum, an e-commerce store, a blog, and more.
Affordable NYC Web Maintenace Pricing
The cost of website maintenance can vary significantly based on the scope and complexity of your needs. For an accurate and fair quote, please reach out with more details about your project, and I’ll provide a personalized estimate.
Ready to Work Together?
If you are looking for more information or would like to schedule a consultation, feel free to reach out.
If you prefer to text or call, that’s okay too – you can reach me at 929 766-3523.
Want to email me? Send your queries to sitesbystephan@gmail.com